Bambinos[A New Edtech startup helping children in learning leadership skills in 2023]

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Bambinos is a Digital Platform for extracurricular Activities  

What is Bambinoos?

Bambinos offers tailored programs for kids designed to promote leadership and communication skills, founded in the year 2020 by Ashish Gupta and Ankit hetamsaria. The team of this education-based startup works with various Educators, Parents, Intellectuals Start-up founders, and CEOs around the world to design educational programs for kids.

The mission of bambinos is “we are working to increase the overall potential of students to make them more successful by inculcating knowledge and skills that they believe are very important for the child” says Ashish.

Startup Bambinos
Founded Jun2,2020
Headquarters Bengaluru, India
Products Educational programs for Children
Revenue Model b2c,Subscription

How did it start in 2020?

This duo-founded startup was started 3 years back on June 2, 2020, the earlier background of this company is that it is a health-based startup for kids that have fitness products for kids Ashish realized that there is a good demand for products that are related to kids’ fitness.

The pair of founders realized that something beyond the overall curriculum has been left in the educational technology sector and wanted to explore nonacademic learning fronts for kids

Here is a Quick Overview

bambinos overview

Growth Rate

Presently the employee count is 105+ employees and 65 to 70 teachers were working for this ed-tech startup. They are growing around 20 to 25% quarter to quarter.They are still working on optimizing their product and there are few more products that need to be grown. The growth rate is expected to be slow but should increase.

This Bengaluru-based startup has conducted 500K+ classes with 100M+ Minutes of teaching and with an overall parent rating of 4.8+.


This Edutech startup conducts programs as an extracurricular learning space. They conduct programs on creative learning, creative writing, and public speaking. These programs are run in a small group format with 4-5 students.

Targeted Market

This Bengaluru-based startup has the targeting kids of 4 to 12 years of age. The operation is digital-based and students come from within and outside India. The main focus is on Metro cities and Tier 1 cities.

Initial challenges

It was tough to find the right market to penetrate into. In the Indian companies and the Indian market, there have been a lot of educational technology-based start-ups coming in in the last 2 to 3 years.

bambinos screenshot

The founder believes that the market has become competitive and it is important to establish their presence in this market. The market does become difficult when there is too much competition and this is one of the initial challenges faced by this duo-founded startup


There have been many companies that are educational technology-based which have been coming in the market in the past 2 to 3 years. These markets are posing as competition for this digital platform-based startup.

The biggest competitors may be the individual teachers and coaches as they have more Credibility and more connections within the neighborhood which might pose competition.

Expansion Plans

One year down the line, the founder expects that the scale of educators will increase to 1000 class educators working with them. The aim is to reach 20,000 paying customers.

SWOT Analysis

The biggest strength is the quality of content this educational-based start-up has to provide.

The weakness is that this space is relatively competitive.

bambinos swot analysis

Opportunities are that this is a growing market and adoption will increase in the coming years and it is a large market.

The threat is technology barriers and educators’ supply is low and scarce.

Bambinos Funding

The ed-tech startup, Bambinos have raised  US$500k till now from different angels with who they have previously worked such as the likes of  Neeraj Aggarwal, Co-Founder & COO Xto10x, Ankit Nagori, Co-Founder of Cure.Fit & CEO of Eat.Fit, Abhishek Nag (Angel List), Director of Business Development, Netflix India, and family fund of MEL.

Bambinos Founders

Ashish Gupta is the CEO and one of the founders of Bambinos. He has worked with companies like Amazon, Curefit, etc.

Ankit Hetamsaria is the co-founder of the startup, he has experience with companies like Flipkart and has a background in management.


Who is the CEO of Bambinos?

Ashish Gupta

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