Whoppl[How this woman is helping brands with influencer marketing startup in 2021]

whoppl-logo
0

Share with:


Whoppl is an Influencer marketing Platform

What is Whoppl?

Whoppl is a Content Marketing and Influencer Marketing Startup that provides Services such as ad campaigns, video production, content writing, scriptwriting, was founded by Ramya Ramachandran in the year 2019, on a mission ” to grow as New-Age content marketing startup”

This Mumbai-based startup believes in “Content is the hero”, and focuses especially on the content which is the key to any ad campaign.         

Startup Whoppl
Website whoppl.com
Founded 2019
Headquarters Mumbai, India
Products Influencer & Content marketing

Services

Revenue Model B2B,B2C, 

How did Whoppl start in 2019?

Ramya has started her career in advertising, in an ad agency and worked for 2.5 years, in Mumbai. And had handled many clients from various sectors such as F&B, Fintech, Real Estate, FMCG.she always want to start something on her own.

So, Ms.Ramachandran has started a boutique, started providing services such as Planning, crafting content for F&B brands, Restaurants, Cafetaria, Hotels, etc., and has seen 50%-70% growth in only F&B.

She has now thought of expanding the horizon to all sectors in the Niche of Influencer and Content Marketing. Bootstrapping with INR 200K, Whoppl has been started in the year 2019.

Here is a quick overview of Whoppl

Whoppl-overview

Where does Whoppl stand in 2021?

This Social-media strategist turned entrepreneur-led startup has grown from a headcount of 1 in 2019 to a team of 15 in 2021, Which consists of planners, content strategists, copywriters, designers, Influencer relations, client servicing.

This Mumbai-based startup has the likes of TVS, Aditya Birla Group, Van Heusen, Livspace, Mtv, P&G, Marico, Tata Realty, Parle, Vicks, Pantaloons, Braun, Ola, and many more brands as its esteemed clients.

According to Ms.Ramachandran, CEO of whoppl, “we have repetitive clients with 70% of clients come back if there is an influencer campaign”  and has seen a growth of 200% since its inception.

KPIs

This advertising startup has few parameters as Key Performance Indicators that constitute to visibility and campaign performance.

  • Clicks
  • Reach
  • Impressions

What are the Services

This woman-led startup has two verticals of services

Content Marketing

  • Creating content for brands to suit different channels such as youtube, Instagram, Twitter, Facebook, Linkedin
  • Creating content for Influencers and helping them in concept, scripting, video graphing, producing the campaigns and sometimes Influencer collaboration

Influencers Marketing

  • whoppl works with the brands/influencers on a Month-on-Month retainer basis to keep the hype around for brand retention.
  • Topical content or festival, whoppl craft strategies in such a way that brands get maximum visibility.  

Types

Studio

Tech

Campaign Strategy

Influencer Management

Whoppl-Services

Targeted Market

This Mumbai-based startup has a targeted market of brands/influencers from various sectors from FMCG to Retailer, Fashion, Beauty, Real-Estate, Fintech, Edutech.

Future Expansion

It is mainly focusing on expanding more on content, where they believe ‘Content is the king’, the turn around time is 24-48 hours.

Ms.Ramachandran has quoted “As soon as you get comfortable with something it doesn’t lead you to growth”

More

whoppl founder

Ms.Ramya Ramachandran

What does an influencer marketer do?

An influencer marketer that have followers on social media channels will promote the products/services with charging some fees

What type of marketing is influencer marketing?

Influencer marketing is the social-media marketing since the products or services are promoted on various social mediums such as Facebook, Twitter, Linkedin, Instagram, Tumblr,

Related Blogs

  • https://jobifynn.com/storage/2021/09/DentalDost-image-236x168.jpeg
    Sep 23, 2021
    DentalDost[A smart Dental-Care startup…

    DentalDost is Dental Startup  What is DentalDost? DentalDost is a Health-tech that focuses on delivering smart-oral care services across India and around the world, to create awareness and guidance among patients about 9 specialties and 6 super specialties of dentistry,..

    0 Read More
  • https://jobifynn.com/storage/2021/09/ezgif.com-gif-maker-236x168.jpg
    Sep 22, 2021
    Aaiena[An ex-upsc aspirant &…

    Aaiena is deep tech Startup  What is Aaiena? Aaiena is a Virtual Lifestyle coach that creates a virtual trial room for a better personalized e-shopping experience and tells everything about a person such as status of health, Best suitable Apparel,..

    0 Read More
  • https://jobifynn.com/storage/2021/09/WhatsApp-Image-2021-09-20-at-10.59.17-PM-236x168.jpeg
    Sep 21, 2021
    TutorCabin[A New edtech startup…

    TutorCabin is an Edtech Startup  What is TutorCabin? TutorCabin is a Digital Educational services startup that provides complete educational services to students from Nursery to college, and aspirants appearing for various competitive examinations, founded by Neha Mujawdiya in the year 2018...

    0 Read More
  • https://jobifynn.com/storage/2021/08/startup-6265049_1920_11zon-236x168.jpg
    Sep 20, 2021
    New Growing Indian Startups…

    Indian Startups Indian are growing and Money has funded and been boosting the startup ecosystem in the span of weeks. Following are the few startups from various sectors that are contributing   Whoppl is a Content Marketing and Influencer Marketing..

    0 Read More
  • https://jobifynn.com/storage/2021/09/Nimble-Growth_11zon-236x168.jpg
    Sep 17, 2021
    Nimble Growth[A new agritech…

    Nimble Growth is an Agritech Startup  What is Nimble Growth? Nimble Growth is a Horticulture startup that is into the production & supply of organic fruits, vegetables, founded by the team of Rahul Saria, Nagendra Kalkuli, Pradeep Kumar, Abhishek Bhagchandka..

    0 Read More
  • https://jobifynn.com/storage/2021/09/Glamate-min-236x168.png
    Sep 14, 2021
    Glamate[how this beauty care…

    Glamate is a Beauty-Care Platform What is Glamate?  Glamate is India's first ML and AI-based beauty care aggregator between the Beauty brands and consumers, Founded by Ms.Sharmila Gayathri chalasani in the year 2020, on a mission "to make a better..

    0 Read More
  • https://jobifynn.com/storage/2021/08/startups-Calendar-236x168.jpg
    Aug 23, 2021
    Indian startups of the…

    Indian were growing and changing the startup ecosystem in the span of weeks. here are the few startups from various sectors that are contributing   Wholemark is a Nano-Warehousing and Logistics Management Startup Wholemark is the supply chain for D2C businesses..

    0 Read More
  • https://jobifynn.com/storage/2021/08/Ficuslot_-min-236x168.png
    Aug 20, 2021
    Ficuslot[how this women led…

    Ficuslot is all in one digital services Platform startup What is Ficuslot? Ficuslot Innovation Pvt Ltd is a digital platform that provides website designing, development, online marketing services,  founded by Tanya Raj in the year 2017. Ficuslot was commenced on ..

    0 Read More
  • https://jobifynn.com/storage/2021/08/wholemark-min-236x168.png
    Aug 18, 2021
    Wholemark[how this new logistics…

    Wholemark is a Nano-Warehousing and Logistics Management Startup What is wholemark? Wholemark is the supply chain for D2C businesses and MSMEs providing nano-warehousing and end-to-end logistics services, founded by Srinith Madapathi and Laxmi Priya Guttikonda in the year 2020. Established..

    0 Read More
  • https://jobifynn.com/storage/2021/08/Codeyoung-min-236x168.jpg
    Aug 17, 2021
    Codeyoung[An edtech focused startup…

    Codeyoung is an edtech Platform for teaching coding to kids What is codeyoung?  Codeyoung is the coding-teaching startup founded by Shailendra Dhakad and Rupika Taneja in 2019, on a mission  "to enable every kid in the world to get exposed..

    0 Read More
  • https://jobifynn.com/storage/2021/08/whide-1-236x168.jpeg
    Aug 16, 2021
    Whide[how this Super-App is…

    Whide is the merging of all existing Ride-hailing, E-commerce, and food delivery apps Services into one Super App.   What is Whide? Whide is a Deep tech App that provides ride and delivery services, founded in 2020 by Rachitta Juneja on..

    0 Read More
  • https://jobifynn.com/storage/2021/08/featured-7-sisters-236x168.png
    Aug 10, 2021
    7 Sister Crafts[How this…

    7 Sister crafts  7 Sisters Crafts is a web platform founded by Sunam Taran in the year 2018, on a mission "to help artisans sell their handicrafts items with easy accessibility to the larger customer base". Handicrafts items include cable..

    0 Read More
  • https://jobifynn.com/storage/2021/08/startup-6265049_1920_11zon-236x168.jpg
    Aug 9, 2021
    startups in India that…

    Startups in India Startups in India are growing rapidly adding to the program initiated by the government of India. A few early startups that are most happening are given below, have a look.    This Faridabad based-startup provides Laundry services,..

    0 Read More
  • https://jobifynn.com/storage/2021/08/reyfeber-logo-236x168.png
    Aug 6, 2021
    Reyfeber[healthy snacks based startup…

    Reyfeber  is an e-commerce platform for healthy snacks What is Reyfeber? Reyfeber is healthy eating and snacking e-commerce marketplace founded by Shreya R Shah, Shashank Kutty, Saurabh Mishra on a mission "to revolutionize the healthy eating category/industry of India -..

    0 Read More
  • https://jobifynn.com/storage/2021/08/zozima-236x168.jpg
    Aug 5, 2021
    Zozima[women focused chikankari startup…

    Zozima is an e-commerce platform for women Chikankari kurta based Zozima is a  digital platform founded by Shadab Rais and Abdul Majid aiming  at the mission "to deliver Chikankari Kurtas to global market"  Zozima is the clear combination of technology..

    0 Read More
  • https://jobifynn.com/storage/2021/08/Ri8brain_Logo-1-236x168.jpg
    Aug 4, 2021
    Ri8brain[A kids focused e-learning…

    Ri8brain is an ed-tech platform exclusively meant for training in creative arts.  What is Ri8Brain? Ri8brain is a e-learning platform, providing professional training and upskilling to young and budding artists in the field of their choice, aimed at the mission..

    0 Read More
  • https://jobifynn.com/storage/2021/07/Uclean-featured-236x168.jpeg
    Aug 3, 2021
    Uclean[how this laundromat startup…

    Uclean is a web and App-based Laundromat  digital Startup What is Uclean? Uclean is a Laundromat startup that provides Laundry services, dry cleaning, shoe cleaning, bag cleaning, car cleaning, sofa cleaning, carpet cleaning, founded by Arunabh Sinha, Gunjan Taneja, Dinesh..

    0 Read More
  • https://jobifynn.com/storage/2021/08/startups-Calendar-236x168.jpg
    Aug 1, 2021
    Growing startups in india…

    Startups in India Startups in India are growing at a very rapid pace turning into unicorns in the span of weeks. Below are a few of the most happening startups from various sectors that are adding up to the programme..

    0 Read More
  • https://jobifynn.com/storage/2021/07/citilight_icon_complete-236x168.png
    Jul 30, 2021
    Citilight[An IoT startup growing…

    Citilight is a smart street lighting system services provider what is Citilight? Citilight is an IoT and Hardware-based startup founded by Aman Chawla with his wife Shinjini Chawla, aimed at a mission "to change the lives of a billion People..

    0 Read More
  • https://jobifynn.com/storage/2021/07/Croblaze-logo-236x168.png
    Jul 29, 2021
    Croblaze[one of the agritech…

    Croblaze, An Agritech Digital Platform connecting the farmers and the consumers what is Croblaze? Croblaze is a web-based Agritech delivery startup where customers can place an order of organic Veggies and fruits and get delivered with ease, founded by three..

    0 Read More
  • https://jobifynn.com/storage/2021/07/Edumpus-scaled-1-236x168.jpg
    Jul 28, 2021
    Edumpus[A growing Edutech startup…

    Edumpus is the Merging of Amazon and Linkedin Especially for education on a single App Edumpus is the EduTech Startup founded by Basil Ali and RK Ajesh in the year 2019 on a mission aiming "to Simplify the Admission Process..

    0 Read More
  • https://jobifynn.com/storage/2021/06/Power-Gummies-featured-image-236x168.jpg
    Jul 27, 2021
    Power Gummies[A New growing…

    Power Gummies is the Nutraceutical  Startup for bringing Hassle-free health on the go What is Power Gummies? Power Gummies is a nutraceutical Startup founded by Divij Bajaj, aimed at a mission to develop "a Pill alternative company to provide nutrition..

    0 Read More
  • https://jobifynn.com/storage/2021/06/Spintly-logo-236x168.png
    Jul 23, 2021
    Spintly[A New growing Access…

    Spintly is the Access Control System Startup What is Spintly? Spintly is the Wireless Technology and Hardware Development Startup, Founded by Rohin Parkar and Malcolm Dsouza aimed at a mission "to Simplify the Access Control System for Companies". Spintly is the..

    0 Read More
  • https://jobifynn.com/storage/2021/07/Remedinart-236x168.jpg
    Jul 22, 2021
    Remedinart[A disrupting Obstetrics Startup…

    Remedinart is a Digital Platform Startup for Obstetrics Services  Remedinart is a web-based digital Obstetric focused Health-Tech Startup founded by three Final year college students Smitesh Gadge, Priyanka Shinde, Gayatri Dhatrak on a mission to "Integrate Age-old Pregnancy Care with Technology..

    0 Read More
  • https://jobifynn.com/storage/2021/06/BelievInTech-Logo-236x168.png
    Jul 20, 2021
    BelievInTech[A New growing web…

    BelievInTech is the Web-development Startup BelievInTech is the Web Application & Website Development startup, Founded by Ketan Joshi and Abhinav Sharma aimed at a mission "to provide IT and Software Solutions to clients"   Startup BelievInTech Website Founded July 24, 2020..

    0 Read More
  • https://jobifynn.com/storage/2021/06/GRAMePAY-236x168.png
    Jul 20, 2021
    GRAMePAY[ A New growing…

    GRAMePAY is the Social Fintech Startup for Rural India   GRAMePAY is a Social Fintech startup, founded by Jaideep Pawar with his wife Laxmi Pawar, and Kuldeep Singh on a mission to empower the Rural Indian Merchants acting as the Digital..

    0 Read More
  • https://jobifynn.com/storage/2021/06/pic2-236x168.jpeg
    Jul 19, 2021
    PhysiQure[A new growing health…

    PhysiQure is the health care aggregator for all physiotherapy solutions   Physiqure is a digital Physiotherapeutic Platform Founded by Physio Anubha Singhai and Mr.Akanksh Tandon, IOTA Informatics, aimed at a mission "to reach the public at large and to help them with..

    0 Read More
  • https://jobifynn.com/storage/2021/07/BankSathi-official-logo-236x168.png
    Jul 13, 2021
    BankSathi.com [A New Growing…

    BankSathi.com is a Platform for Deep Tech financial Products. Banksathi.com is an AI-enabled fintech startup, Founded by Jitendra Dhaka, Himanshu Pujari, and Sandeep Chaudary on a Mission to empower consumers to save money and time on financial products such as..

    0 Read More