Whoppl[How this woman is helping brands with influencer marketing startup in 2021]
Whoppl is an Influencer marketing Platform
What is Whoppl?
Whoppl is a Content Marketing and Influencer Marketing Startup that provides Services such as ad campaigns, video production, content writing, scriptwriting, was founded by Ramya Ramachandran in the year 2019, on a mission ” to grow as New-Age content marketing startup”
This Mumbai-based startup believes in “Content is the hero”, and focuses especially on the content which is the key to any ad campaign.
|Products||Influencer & Content marketing
How did Whoppl start in 2019?
Ramya has started her career in advertising, in an ad agency and worked for 2.5 years, in Mumbai. And had handled many clients from various sectors such as F&B, Fintech, Real Estate, FMCG.she always want to start something on her own.
So, Ms.Ramachandran has started a boutique, started providing services such as Planning, crafting content for F&B brands, Restaurants, Cafetaria, Hotels, etc., and has seen 50%-70% growth in only F&B.
She has now thought of expanding the horizon to all sectors in the Niche of Influencer and Content Marketing. Bootstrapping with INR 200K, Whoppl has been started in the year 2019.
Here is a quick overview of Whoppl
Where does Whoppl stand in 2021?
This Social-media strategist turned entrepreneur-led startup has grown from a headcount of 1 in 2019 to a team of 15 in 2021, Which consists of planners, content strategists, copywriters, designers, Influencer relations, client servicing.
This Mumbai-based startup has the likes of TVS, Aditya Birla Group, Van Heusen, Livspace, Mtv, P&G, Marico, Tata Realty, Parle, Vicks, Pantaloons, Braun, Ola, and many more brands as its esteemed clients.
According to Ms.Ramachandran, CEO of whoppl, “we have repetitive clients with 70% of clients come back if there is an influencer campaign” and has seen a growth of 200% since its inception.
This advertising startup has few parameters as Key Performance Indicators that constitute to visibility and campaign performance.
What are the Services
This woman-led startup has two verticals of services
- Creating content for brands to suit different channels such as youtube, Instagram, Twitter, Facebook, Linkedin
- Creating content for Influencers and helping them in concept, scripting, video graphing, producing the campaigns and sometimes Influencer collaboration
- whoppl works with the brands/influencers on a Month-on-Month retainer basis to keep the hype around for brand retention.
- Topical content or festival, whoppl craft strategies in such a way that brands get maximum visibility.
This Mumbai-based startup has a targeted market of brands/influencers from various sectors from FMCG to Retailer, Fashion, Beauty, Real-Estate, Fintech, Edutech.
It is mainly focusing on expanding more on content, where they believe ‘Content is the king’, the turn around time is 24-48 hours.
Ms.Ramachandran has quoted “As soon as you get comfortable with something it doesn’t lead you to growth”
What does an influencer marketer do?
An influencer marketer that have followers on social media channels will promote the products/services with charging some fees
What type of marketing is influencer marketing?
Influencer marketing is the social-media marketing since the products or services are promoted on various social mediums such as Facebook, Twitter, Linkedin, Instagram, Tumblr,
Oct 8, 2021
Thatmate is Mental wellness and sexual care What is Thatmate? Thatmate is a Digital Health care platform that focuses on providing counseling, self-management, sex education to teenagers who are suffering from the problems of low self-esteem, peer pressure, bullying,..
Oct 6, 2021
Glamplus is a SaaS enabled Startup What is Glamplus? Glamplus is a SaaS-based platform for Salons, Spas, Gyms, Restaurants to assemble and digitize to a well data-driven platform, founded by Mr.Divyanshu Singh, Mr.Vatsalya Agarwal, Mr.Rohan Singh in the year 2020...
Oct 4, 2021
startups in India in India are experiencing exponential growth, adding to the government of India's startup-India initiative. Take a peek at a few of the most intriguing early startups listed underneath. Inzpira was formed in the year 2020 by Mr.Rohith..
Sep 30, 2021
AllAuthor is a Bibliophile Communtiy Startup What is Allauthor? AIlauthor is one of its kind that provides authors with a platform for book listing, books promotion, utility tools and also focuses on saving time for authors to concentrate on writing,..
Sep 29, 2021
Inzpira is a one-to-one English teaching EdTech Startup What is Inzpira? Inzpira is basically an online English language teaching startup, that lets the users instantly connect with the trainer and start learning from anywhere at any time, founded by Mr.Rohith..
Sep 27, 2021
Ingenium Education is an EduTech Startup What is Ingenium Education? Ingenium Education is an Educational-tech that acts as an Intermediary between coaching institutes/teachers and students, focuses on delivering smart educational services across India, founded by Mr.Pramudit Somvanshi, Mr.Mohit Patel, and..
Sep 23, 2021
DentalDost is Dental Startup What is DentalDost? DentalDost is a Health-tech that focuses on delivering smart-oral care services across India and around the world, to create awareness and guidance among patients about 9 specialties and 6 super specialties of dentistry,..
Sep 22, 2021
Aaiena is deep tech Startup What is Aaiena? Aaiena is a Virtual Lifestyle coach that creates a virtual trial room for a better personalized e-shopping experience and tells everything about a person such as status of health, Best suitable Apparel,..
Sep 21, 2021
TutorCabin is an Edtech Startup What is TutorCabin? TutorCabin is a Digital Educational services startup that provides complete educational services to students from Nursery to college, and aspirants appearing for various competitive examinations, founded by Neha Mujawdiya in the year 2018...
Sep 20, 2021
Indian Startups Indian are growing and Money has funded and been boosting the startup ecosystem in the span of weeks. Following are the few startups from various sectors that are contributing Whoppl is a Content Marketing and Influencer Marketing..
Sep 17, 2021
Nimble Growth is an Agritech Startup What is Nimble Growth? Nimble Growth is a Horticulture startup that is into the production & supply of organic fruits, vegetables, founded by the team of Rahul Saria, Nagendra Kalkuli, Pradeep Kumar, Abhishek Bhagchandka..
Sep 14, 2021
Glamate is a Beauty-Care Platform What is Glamate? Glamate is India's first ML and AI-based beauty care aggregator between the Beauty brands and consumers, Founded by Ms.Sharmila Gayathri chalasani in the year 2020, on a mission "to make a better..
Aug 23, 2021
Indian were growing and changing the startup ecosystem in the span of weeks. here are the few startups from various sectors that are contributing Wholemark is a Nano-Warehousing and Logistics Management Startup Wholemark is the supply chain for D2C businesses..
Aug 20, 2021
Ficuslot is all in one digital services Platform startup What is Ficuslot? Ficuslot Innovation Pvt Ltd is a digital platform that provides website designing, development, online marketing services, founded by Tanya Raj in the year 2017. Ficuslot was commenced on ..
Aug 18, 2021
Wholemark is a Nano-Warehousing and Logistics Management Startup What is wholemark? Wholemark is the supply chain for D2C businesses and MSMEs providing nano-warehousing and end-to-end logistics services, founded by Srinith Madapathi and Laxmi Priya Guttikonda in the year 2020. Established..
Aug 17, 2021
Codeyoung is an edtech Platform for teaching coding to kids What is codeyoung? Codeyoung is the coding-teaching startup founded by Shailendra Dhakad and Rupika Taneja in 2019, on a mission "to enable every kid in the world to get exposed..
Aug 6, 2021
Reyfeber is an e-commerce platform for healthy snacks What is Reyfeber? Reyfeber is healthy eating and snacking e-commerce marketplace founded by Shreya R Shah, Shashank Kutty, Saurabh Mishra on a mission "to revolutionize the healthy eating category/industry of India -..
Aug 5, 2021
Zozima is an e-commerce platform for women Chikankari kurta based Zozima is a digital platform founded by Shadab Rais and Abdul Majid aiming at the mission "to deliver Chikankari Kurtas to global market" Zozima is the clear combination of technology..
Aug 4, 2021
Ri8brain is an ed-tech platform exclusively meant for training in creative arts. What is Ri8Brain? Ri8brain is a e-learning platform, providing professional training and upskilling to young and budding artists in the field of their choice, aimed at the mission..
Aug 3, 2021
Uclean is a web and App-based Laundromat digital Startup What is Uclean? Uclean is a Laundromat startup that provides Laundry services, dry cleaning, shoe cleaning, bag cleaning, car cleaning, sofa cleaning, carpet cleaning, founded by Arunabh Sinha, Gunjan Taneja, Dinesh..
Jul 30, 2021
Citilight is a smart street lighting system services provider what is Citilight? Citilight is an IoT and Hardware-based startup founded by Aman Chawla with his wife Shinjini Chawla, aimed at a mission "to change the lives of a billion People..
Jul 29, 2021
Croblaze, An Agritech Digital Platform connecting the farmers and the consumers what is Croblaze? Croblaze is a web-based Agritech delivery startup where customers can place an order of organic Veggies and fruits and get delivered with ease, founded by three..
Jul 27, 2021
Power Gummies is the Nutraceutical Startup for bringing Hassle-free health on the go What is Power Gummies? Power Gummies is a nutraceutical Startup founded by Divij Bajaj, aimed at a mission to develop "a Pill alternative company to provide nutrition..
Jul 23, 2021
Spintly is the Access Control System Startup What is Spintly? Spintly is the Wireless Technology and Hardware Development Startup, Founded by Rohin Parkar and Malcolm Dsouza aimed at a mission "to Simplify the Access Control System for Companies". Spintly is the..
Jul 22, 2021
Remedinart is a Digital Platform Startup for Obstetrics Services Remedinart is a web-based digital Obstetric focused Health-Tech Startup founded by three Final year college students Smitesh Gadge, Priyanka Shinde, Gayatri Dhatrak on a mission to "Integrate Age-old Pregnancy Care with Technology..
Jul 20, 2021
BelievInTech is the Web-development Startup BelievInTech is the Web Application & Website Development startup, Founded by Ketan Joshi and Abhinav Sharma aimed at a mission "to provide IT and Software Solutions to clients" Startup BelievInTech Website Founded July 24, 2020..
Jul 19, 2021
PhysiQure is the health care aggregator for all physiotherapy solutions Physiqure is a digital Physiotherapeutic Platform Founded by Physio Anubha Singhai and Mr.Akanksh Tandon, IOTA Informatics, aimed at a mission "to reach the public at large and to help them with..
Jul 13, 2021
BankSathi.com is a Platform for Deep Tech financial Products. Banksathi.com is an AI-enabled fintech startup, Founded by Jitendra Dhaka, Himanshu Pujari, and Sandeep Chaudary on a Mission to empower consumers to save money and time on financial products such as..